About the Conference
Personal behavior patterns (i.e., lifestyle) increase risk for chronic disease and premature death. Unhealthy behaviors (e.g., physical inactivity/unhealthy food choices, tobacco use, prescription opioid abuse) represent the leading cause of chronic disease and premature deaths in the U.S. and are a major driver behind spiraling healthcare costs. These risk behaviors are overrepresented among socioeconomically disadvantaged populations and are major contributors to the problem of health disparities.
During the VCBH Conference, scholars from leading universities and medical centers will share their research and knowledge on how to apply the concepts and methods of behavioral economics to improve scientific understanding and clinical outcomes with these highly challenging and costly public health problems.